How to Get More Views on YouTube (Ultimate Guide)

With more than 1,300,000,000 daily visitors, YouTube is 2nd most visited website in the world, according to Alexa. A large number of people are turning to YouTube to look for how-to videos, vlogs, sports music, highlights, and much more.

Views play a very important role in building the reputation of any YouTube channel. The number of views seems to have a magnetic effect, with viewers sharing videos they like and thereby attracting more views.

Needless to say, views are really important for the success of a YouTube channel.

So, how do you ensure you get loads of views for your videos?

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Organic Ways to Increase Views: Wrestling the YouTube Beast

Alright, kiddos. Buckle up.

We’re diving headfirst into the bewildering world of YouTube. We’re going on a quest for that most coveted treasure: organic views.

These are the rare pearls in the ocean of YouTube, the unicorn sightings, the spontaneous serenades from strangers.

They’re the views that happen naturally, without you having to shell out a dime.

Now, you might be wondering, “Mani, how the heck do I get these organic views?” Good question. Let’s untangle this convoluted beast together.

The Art of Keyword Optimization

First, we have keyword optimization. Sounds nerdy, right? That’s because it is.

But hey, we’re all nerds here. Keyword optimization is about using relevant words and phrases in your video titles, descriptions, and tags.

Why does this matter?

Because YouTube, as smart as it is, can’t watch your video. Instead, it relies on these textual cues to understand what your video is about and to whom it should be shown. Think of it as helping YouTube help you.

Now, I know what you’re thinking, “Keywords? I just have to stuff my title and description with trendy buzzwords, and I’ll be the next PewDiePie, right?”

Well, not quite, you eager beaver.

You need to choose your keywords wisely, like a ninja in the night, like choosing the right condiments for your hot dog.

Using keywords relevant to your content and audience can be a game-changer.

It’s like speaking YouTube’s language, getting into its algorithmic brain and saying, “Hey, here’s my awesome video.

Show it to people who give a damn, will you?”

Unleashing the Power of Quality Content

Next, we have quality content. This is the granddaddy of all YouTube advice, the Yoda of YouTube wisdom. I know you’ve heard it a million times, but let me add a twist to this tale.

Quality content isn’t about being perfect or having the slickest production values. It’s about being true to yourself, to your unique voice and perspective.

It’s about creating content that resonates with your audience, content that has them on the edge of their seat, craving for more, like the last slice of pizza at a party.

So, ask yourself, “Am I making videos that I would want to watch? Am I creating something of value, or am I just adding to the digital noise?”

Consistency: The Secret Sauce of YouTube Success

Third, we have consistency.

It’s easy to overlook, like the quiet guy at a party. But oh boy, does it have a punch to pack. Consistency isn’t about churning out videos like a factory assembly line.

It’s about creating a rhythm, a predictable pattern that your viewers can rely on.

Think about your favorite TV show.

You know it airs every Tuesday night at 9 pm. You look forward to it. You plan your evening around it. That’s the power of consistency.

It builds anticipation and a sense of community around your content.

Engagement: The Key to Building a Loyal Tribe

Last but not least, we have engagement.

This is the holy grail of YouTube growth. It’s not just about getting people to watch your videos, but about getting them to interact, to participate, to be a part of the journey.

Ask for comments, likes, shares.

Respond to comments. Build relationships with your viewers. Make them feel like they’re a part of something, not just passive spectators.

A highly engaged viewer is more likely to share your content, to spread the word, and help your channel grow.

The truth is, there’s no magic bullet for organic views.

It’s a messy, perplexing, and sometimes frustrating journey.

But with the right approach, a hefty dose of perseverance, and a pinch of Mani Karthik wisdom, you too can harness the power of organic views.

So, get out there. Wrestle with the YouTube beast. Experiment, learn, grow. Remember, every great YouTuber started from zero.

With hard work, creativity, and a little luck, who knows? You might just become the next YouTube sensation.

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Artificial Ways to Increase Views: A Journey Down the Rabbit Hole

So, you want to navigate the murky waters of artificial views, huh? Well, put on your skeptical hats, and let’s dive into this intriguing abyss.

Artificial ways to increase views — it sounds like something out of a cyberpunk novel, doesn’t it?

But really, it’s a fancy term for a simple concept: paying to get your content in front of more eyeballs.

Now, before you scoff and say, “Mani, I didn’t start my channel to spend money. I did it to make money!”, hear me out.

In the wild, wild west of the internet, paying for promotion can be a powerful tool.

However, it’s also a slippery slope that can lead you to some sketchy neighborhoods.

Like the old adage says, “There’s no such thing as a free lunch.”

YouTube Ads: A Double-Edged Sword

First up, we have YouTube ads. The idea is simple: you pay a little money, your video gets promoted to a targeted audience, and boom, you see a jump in your views.

Sounds great, right? Well, not so fast, cowboy.

While YouTube ads can help increase your visibility, there’s a catch.

Are these viewers genuinely interested in your content, or are they just clicking because it’s shoved in their face?

Don’t get me wrong, ads can be effective. They can help your channel gain some quick traction.

But remember, we’re after quality views, not just a bunch of random clicks.

Paying for views can give you a boost, but it won’t replace the need for great content and genuine audience engagement.

Influencer Partnerships: Dancing with the Stars

Next, we have influencer partnerships. This is where you team up with another creator in your niche for shoutouts, collaborations, or mutual promotion.

It’s like that time in high school when you tried to get popular by hanging out with the cool kids.

Influencer partnerships can be a great way to get your content in front of a larger audience.

But here’s the catch: you need to find influencers who align with your brand and content.

It’s like finding a partner for a three-legged race. If you’re not in sync, you’ll both end up flat on your faces.

Promotion on Other Platforms: Spreading the Gospel

Lastly, we have promotion on other platforms. This is where you share your videos on social media, blogs, newsletters, and the like.

Think of it as being an evangelist for your channel. You’re spreading the good word, trying to convert the non-believers.

This can be a great way to reach new audiences. But again, skepticism is your friend here. Spamming your links everywhere won’t win you any fans. It might even earn you some enemies.

Remember, nobody likes the guy who turns every conversation into a sales pitch.

Look, I’m not saying you should completely write off artificial ways to increase views.

But I am saying you should approach them with a healthy dose of skepticism. Don’t expect to throw a bunch of money at the problem and watch the views roll in.

Remember, the goal isn’t just to rack up views. It’s to build a loyal, engaged audience.

Paid promotion can be a tool in your arsenal, but it’s no substitute for quality content, engagement, and a bit of good old-fashioned patience.

So, tread carefully, dear YouTuber.

Artificial ways to increase views can be a powerful ally, but they can also lead you down a rabbit hole of frustration and disappointment.

Make sure you’re using them wisely, not just as a quick-fix solution to a deeper problem.

Tools Available to Help Increase Views: The Unsung Heroes of YouTube Success

If YouTube were a superhero movie, content would be the main hero.

Consistency would be the trusty sidekick, and audience engagement would be the love interest or the cool mentor.

But what about the tools available to increase views? These unsung heroes often lurk in the shadows, rarely getting the credit they deserve.

Well, it’s time to bring these hidden gems into the limelight.

Buckle up, as we embark on a journey to explore these tools, the Alfred to your Batman, the Q to your James Bond.

These are the tools that can supercharge your YouTube efforts and skyrocket your views.

SEO Tools: Playing the YouTube Algorithm Game

The world of SEO can feel like a mythical land, filled with complex jargon and elusive algorithm beasts.

But with the right tools, you can tame this beast and use it to your advantage. TubeBuddy and VidIQ are two such magic wands.

These browser extensions provide insights into the keywords relevant to your content, show you what tags other successful videos are using, and even suggest optimizations for your video title, description, and tags.

They can be your secret weapon in the SEO battle, giving you a fighting chance against the mighty YouTube algorithm. But remember, with great power comes great responsibility.

Use these insights to enhance your content, not to manipulate or mislead your viewers.

Analytics Tools: The Crystal Ball of Your YouTube Channel

Next, we have the crystal ball of your YouTube channel — analytics tools.

YouTube Analytics is your in-house wizard here. It can provide invaluable insights into your viewers’ behavior, preferences, and interaction with your content.

Want to know what content resonates with your viewers? Which videos are driving the most views or engagement?

What are the demographics of your audience? YouTube Analytics has you covered.

By diving deep into these data treasures, you can tailor your content strategy to what’s working and pivot from what’s not.

Google Analytics is another potent tool to track the traffic source, understand user behavior, and get a better sense of your audience’s preferences.

It’s like a backstage pass, offering a peek behind the curtain to help you better understand your audience.

Video Editing Tools: Polishing Your YouTube Masterpieces

Creating quality content is essential for YouTube success. And no, quality doesn’t mean you need a Hollywood-level production.

But a little polish never hurt anyone, right? This is where video editing tools come in.

Adobe Premiere Pro and Final Cut Pro are the big guns in this arena. They offer a wide array of editing capabilities but can feel a bit overwhelming for beginners.

But fret not. More user-friendly options like iMovie or Shotcut can still give your videos a professional touch.

For those looking to create eye-catching thumbnails, Canva is your best friend. This user-friendly tool can help you design professional-grade thumbnails that can attract more clicks.

Social Media Tools: Amplifying Your Reach

Promoting your content on social media can be a significant boost for your YouTube channel.

Tools like Buffer or Hootsuite allow you to schedule posts, manage your accounts across different platforms, and even track engagement.

They’re like your personal social media managers, without the fancy office and expensive coffee habits.

Sharing your content across different platforms can increase your reach and attract more viewers.

However, remember to tailor your message to each platform’s unique style and audience. A post on LinkedIn should not look like a tweet, and a tweet should not look like an Instagram caption.

Community Engagement Tools: Building Your Tribe

Engagement is the lifeblood of a thriving YouTube channel. Tools like TubeBuddy also offer features to help you manage your comments and connect with your viewers more efficiently.

Responding to comments can encourage more engagement and create a sense of community around your channel.

Creating a loyal tribe of viewers is more valuable than racking up a huge number of passive views.

Engaged viewers are more likely to share your content, recommend your channel, and stick around for the long haul.

Online Learning Tools: Honing Your YouTube Skills

Finally, there are various online learning platforms, like Udemy, Coursera, or Masterclass, where you can learn more about YouTube strategies, SEO, content creation, and more.

Learning from experts in the field can sharpen your skills and help you navigate the challenging path of YouTube stardom.

Remember, tools are just that — tools.

They’re here to help you, not do the work for you. They can enhance your efforts, make your journey easier, but they can’t replace the need for quality content, a clear strategy, and a deep connection with your viewers.

So, pick up these tools, experiment with them, and see which ones work best for you. Use them to polish your content, understand your audience better, and build a stronger connection with your viewers.

These unsung heroes might just be the secret weapon you need to unlock your YouTube success.

SEO Tools:

Analytics Tools:

Please note that YouTube Analytics is built into your YouTube channel’s dashboard, and you don’t need a separate URL to access it.

Video Editing Tools:

Graphic Design Tool for Thumbnails:

Social Media Tools:

Online Learning Tools:

Please do your own due diligence before using these tools, as each one comes with its own pricing, features, pros, and cons.

Some offer free versions or trials, which you might want to consider before investing in a paid version.

Does YouTube Views Really Matter in Your Channel’s Growth?

Now, you might be looking at the title of this section and thinking, “Mani, you’ve lost your marbles.

Of course, views matter! That’s like asking if water is wet or if a Kardashian will post a selfie this week.”

And sure, you’re right. But let me hit you with a bit of Mani Karthik wisdom: just because something seems obvious, doesn’t mean we fully understand it.

It’s easy to get swept up in the view-count mania without stopping to ask, “What do these views really mean for my channel?”

YouTube views are like the currency of the platform, right?

The more you have, the richer your channel. But like real currency, it’s not just about hoarding a giant Scrooge McDuck-style money bin of views. It’s about how you use them to build and grow.

Imagine you’re in a band. It’s Friday night, and you’re playing your heart out on stage.

But here’s the kicker: your audience is a row of mannequins. Sure, they’re ‘there,’ they’re ‘watching’ — but there’s no clapping, no cheering, no fainting in awe of your guitar solo.

That’s what a YouTube view can be like. It’s a number, a statistic, a mannequin in the audience.

A viewer clicked on your video, and YouTube said, “Cha-ching! That’s a view!” But did that viewer stay?

Did they engage? Did they subscribe, share, comment, or like?

Did they go down a rabbit hole of your content and come out the other side a die-hard fan, ready to get your face tattooed on their arm?

That, my friends, is the real difference. A view is a click, a momentary pause in the never-ending stream of internet content.

But what happens after that view? That’s the stuff that makes or breaks a channel’s growth.

So, do views matter?

Hell, yes, they do. But not in the way you might think. They’re the door into your channel, the bait on your hook.

What really matters is what happens once you’ve got them on the line.

Next time you see that view count ticking up, don’t just pat yourself on the back and call it a day.

Ask yourself, “What are these views doing for my channel?

Are they driving engagement, building a community, boosting my visibility in the algorithmic wilderness of YouTube?”

Views are the start of the journey, not the destination. They’re a crucial piece of the puzzle, but they’re not the whole picture.

So, don’t get too lost in the numbers game. Remember, even a million views mean nothing if they’re not helping your channel grow.

Now, don’t get me wrong. I’m not saying you should dismiss your view count like last year’s fashion trends.

But, like a questionable dating prospect, don’t get too hung up on the superficial. Look deeper, and ask the hard questions.

What are these views doing for you? Are they helping your channel grow and thrive?

The next time you see your views ticking up, instead of just doing a victory dance, ask yourself, “How can I turn these views into engaged viewers?

How can I transform these numbers into a thriving, interactive community?”

The real currency of YouTube isn’t views, but engagement.

It’s turning casual viewers into die-hard fans who will follow your journey, share your content, and become a part of your community. This is the real key to growth on YouTube.

So, do YouTube views matter? Yes, they do. But not just as a vanity metric. They matter as an opportunity, a potential for growth.

Every view is a chance to win a fan, to build a relationship, to grow your community. So, stop chasing views for the sake of views.

Start using them as the stepping stones towards building a thriving, engaged, and passionate community on your YouTube channel.

Because at the end of the day, that’s what truly counts. It’s not about how many people click on your video, but about how many people connect with your content, engage with it, and come back for more.

That’s the real power of YouTube views. And that, my friends, is what truly matters for your channel’s growth.

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Tip #1: Make Quality Videos

Boring videos of poor quality will only repel viewers and ruin your reputation. When creating a YouTube video, your focus should be on creating educational and entertaining content, which is visually and acoustically stunning.

Make sure you have good lighting and an HD device to capture the video content with utmost perfection. Keep the video concise and have good background music.

Only when viewers like your video will they be more likely to share and recommend their friends to watch it, while craving for more from you.

Tip #2: Focus on Content

At the core of a good video lies good content. When you deliver the content that your audience wants to see, viewer loyalty is created, which means that they are definitively going to come back to you for more.

Get into the habit of saving interesting comments from your website and social media channels and use them in future content, adding another layer of interest for viewers. You can also use these comments to get ideas for new content.

If you are still running short of ideas, ask your viewers for suggestions. You might just be surprised at what they have to say.

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Tip #3: Optimize the Thumbnail Image

Did you know that the decision regarding whether to view a video or not often comes down to its thumbnail?

Call it a book cover, mini-marketing poster or a movie teaser, an eye catching and compelling image, along with an equally inviting video title, can increase the probability of your video being viewed.

Although YouTube gives you three options of thumbnails when you upload a video, I would advise you to design and upload custom thumbnails for new videos.

Create custom poster-frames that are bright, clear, in-focus, have close ups of faces or visually compelling imagery that compels the visitor to click. Most importantly, the thumbnails should accurately represent what your content is about, else the viewer might feel disappointed or, worse, cheated.

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Tip #4: Optimize Your Videos

As I mentioned earlier, a captivating thumbnail can be your key to getting more views. However, the presentation is incomplete without an interesting title that accurately describes the video.

The title should be descriptive yet short and sweet. It should also be keyword rich for search engine optimization. Do some keyword research to find specific phrases that can make the video visible to your target audience.

Make sure you create a quality description that provides the viewers a gist of what to expect from the video.

The description should also contain keywords for search engine optimization. Don’t forget to use title tags to get better search rankings for your video and in suggested video sections.

Tip #5: Share Your Video on Multiple Social Platforms

If you are having a YouTube channel, entice your friends or followers on different social media platforms, such as Facebook and Twitter, giving them hints about the latest you have to offer on YouTube. Use a special hashtag for the videos and organize the hashtags in YouTube Playlists.

Sharing the video with on multiple social networks will help you get feedback, which you can use to better your game.

Tip #6: Take Advantage of Influencer Marketing

According to survey conducted by Collective Bias, the buying decisions of 70% of millennial consumers are influenced by the recommendations of their peers.

The study also revealed that 60% modern consumers consider advice from a non-celebrity blogger or social media posts to shop for something.

An influencer advocating a product on YouTube works great because it can both educate the consumer about a brand and drive conversions.

You can also take advantage of crowd marketing, which is the sponsored word-of-mouth, to make people talk about, share and recommend your videos on their own social media channels.

Tip #7: Buy YouTube Views

YouTube videos are being touted as the present and future of online marketing. So, I can’t overemphasize the need to maximize views.

One of the most popular methods YouTubers are using to get more views is buying them. The method may look shady or even dishonest, but it is undeniably effective.

Companies like FastFollowers and Devumi are some examples of where you can buy views from. There is nothing fake about them and they actually promote videos to real people via social media channels and websites.

Tip #8: Advertise on YouTube

YouTube In-Stream Advertising is a great way to monetize your channel. These ads play before the video.

I recommend TrueView video ads that are opt-ins and advertised to people who want to watch your video.

The best part about True Views is that you’ll only be charged when either someone clicks on the ad or watches 30 seconds or to the end of the video. Don’t miss this tip, since it can help you target your audience by gender, interests and location.

Tip #9: Add End Screens in the Video

Using powerful end screens on your videos is a great way to build viewership.

They serve a unique purpose of providing viewers who have watched the entire video and enjoyed it information about your channel, recommended videos, other playlists and the link to your verified website. This helps in building credibility and customer loyalty.

Tip #10: Create Playlists for Your Content

A playlist is a collection of videos that you or another user has created, such that videos play one after the other.

While you might already know this, what you may not know is that playlists can be used to get more views on your YouTube channel.

Creating unique playlists with a relevant flow for your content somehow mentally motivates the viewer to watch more videos, more so since it automatically plays after one ends.

You can embed playlists or post them on your channel for this purpose.

YouTube is such an exciting platform to be on. Take advantage of every opportunity to increase your viewership and create a channel that keeps giving back to you.

Absolutely, let’s condense all that wisdom into digestible bites with some key takeaways:

Key Takeaways

Does YouTube Views Really Matter in Your Channel’s Growth?

  1. YouTube views do matter for channel growth, but they are not the only metric to focus on.
  2. A high number of views might boost your channel’s visibility, but engagement (likes, comments, shares) is critical for building a loyal audience.
  3. Quality views matter more than quantity. It’s better to have fewer engaged viewers than a large number of passive ones.

Organic Ways to Increase Views

  1. Create high-quality, valuable content that aligns with your viewer’s interests.
  2. Use SEO techniques (keywords, tags, descriptions) to improve your video’s discoverability.
  3. Engage with your audience by responding to comments, asking for feedback, and fostering a community.
  4. Consistency is key. Stick to a regular upload schedule, and your audience will know when to expect new content.

Artificial Ways to Increase Views

  1. Paid promotion, like YouTube ads, can boost your channel’s visibility, but it may not lead to high-quality, engaged viewers.
  2. Influencer partnerships can expose your channel to a larger audience, but you need to align with influencers who share your values and content style.
  3. Promoting your videos on other platforms can expand your reach, but avoid spamming links everywhere.

Tools Available to Help Increase Views

  1. SEO tools like TubeBuddy and VidIQ can help optimize your videos for the YouTube algorithm.
  2. Analytics tools like YouTube Analytics and Google Analytics can offer insights into your viewers’ behavior and preferences.
  3. Video editing tools like Adobe Premiere Pro, Final Cut Pro, iMovie, and Shotcut can help you create high-quality videos.
  4. Social media tools like Buffer and Hootsuite can assist in promoting your videos across multiple platforms.
  5. Engage with your community using features from tools like TubeBuddy and regularly respond to comments.
  6. Online learning platforms like Udemy, Coursera, and Masterclass can enhance your YouTube skills.

Remember, while all these points are crucial, they are not a guaranteed recipe for instant success. You need to experiment, learn, and adapt based on your channel’s specific needs and your audience’s preferences. Happy YouTubing!

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Mani Karthik

About the Author

Mani Karthik

Startup Mentor, Tech Blogger & Entrepreneur.

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